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What I Wish I Had Known

Cecilia is a former  Fashion & Luxury MBA student, specializing in Brand Management. Prior to Stern, Cecilia worked at Wayfair as a Merchant, curating top tier products for Wayfair’s exclusive brands. Post-MBA, he/she plans to start at H&M in the Leadership Rotational Program. At Stern, she is involved in the Luxury and Retail club and enjoys cooking and traveling in her free time.

When I considered applying to Stern for the Fashion and Luxury MBA, I had done extensive research about the program, but even then, there were still things I did not know until after I started the program. After graduating and having time to reflect on my time at Stern, these are three major things that I wish I had known before going into the program, and I believe every future applicant should keep in mind before starting.

It’s Not One Size Fits All

First, I wish I understood that there was no “right” time to attend the program. When applying, I was extremely concerned about my 2 years of experience, and if that would be enough to make me a competitive applicant. After attending the program, and meeting all of my wonderful classmates and various members of the incoming class of 2024, I have come to learn that there is no one size fits all timeline for this program. The program gives you the opportunity to make the most of it, regardless of the position you are in professionally. Furthermore, every student, regardless of their professional experiences, brings in a strong perspective, and contributes to the class as a whole in different ways. This was a huge concern for me prior to applying to the program, and I wish I spent less time stressing about this particular detail. 

Jump Right In

The second thing that took me by surprise was how quickly the program ramps up, specifically within the summer. Since I had to relocate for the program, I had to find housing in NYC. When the program started, I was still solidifying my housing in NYC, living with my family just outside of the city for the first weeks of the MBA. I had originally anticipated that the program would start slowly, similar to how my college courses had progressed. Instead, the program ramps up pretty quickly, throwing you right into the action. It is an extremely exciting time, but also an extremely busy time in your life, and I wish I had recognized just how busy I was going to be in those first few months, and how important it was to get situated prior to the start of the program.

Relationships are Key

Finally, I wish I did not overcommit myself for the first few months of the program. I had previous plans already set up in regards to trips with friends, and events, which left little time for the various activities and events that program and the Stern community had to offer. I ended up juggling different events, and constantly feeling like I needed to choose between something I had previously committed to, and an event with new friends and classmates that was coming up. For incoming students, I suggest intentionally leaving time on your calendar free to continue to build relationships within the Stern community, and take advantage of all the opportunities and events that the Stern community has to offer. 

Overall, my experience at Stern was overwhelmingly positive, and while there are always challenges that accompany any situation, I am beyond thankful for my time at Stern, and all the positive memories I was able to make. While making decisions like going back to school can be daunting, speaking to current students and learning about their journeys is one of the best ways in which I was able to make my decision, and I hope that my experience can help prepare you for what is to come, wherever you are in your application journey.

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Reflections upon Graduation

*NYU Stern’s Fashion & Luxury MBA program was renamed to the Luxury & Retail MBA program.*

Jennifer Rice comes to NYU Stern with over six years of experience as a Design Director in sustainability and performance brands. After working as a designer for shoes and ready-to-wear at Zero + Maria Cornejo, she went on to start up her own consulting company in 2021, aligning new and established brands with partners across the east coast for brand development and production services. Jennifer is a Graduate Ambassador, AVP of Admissions for SISA, and admissions committee member for SWIB. 

Wow. 

That’s really the only word I can really put here to encapsulate what I feel while writing this. It’s surreal for me to wrap up our class’s Blog Posts knowing we’re signing off as students and going forward as accomplished graduates of NYU Stern Fashion & Luxury MBA (FLUX) Class of 2023.

I mean, I still need to figure out what outfit I’m putting on under the NYU purple graduation gown for crying out loud… I’m not ready for this y’all! 

But in all seriousness, this was a special class. Everytime I went to write this post, I would put it off, not because I’m trying to procrastinate, but because I think this really means our cohort’s time at Stern is coming to an end. And while I never imagined referring to myself as a “Sternie”…

This Sternie tears up like a cheeseball thinking about the past 12 months of my life. If you ask my undergrad or highschool peers, none of them would say I was a “rah rah” school spirit kind of girl, but this experience here at Stern and with these 22 other individuals has completely changed me. My theory is that when the environment around you lifts you up, time after time; a cohort who believes in you, and inspires you… you can’t help but feel immense pride and pleasure to call this MBA cohort “home.” 

I could go on and tell you about my favorite experiences, my wisdom, and hacks to your google calendar so you make it to every coffee chat and class. But, I also realize you’ve heard from me quite a lot this year: I’ve written 4 of these blog posts, had dozens of coffee chats, and spoke in info sessions and AMAs. And everytime, you would find me rambling on and on about the wonderful experience here at Stern and how much I love my classmates.

But, I thought I’d give you all a break from me and the gift of some fresh voices this time. Instead of me telling you again about all about all these incredible classmates that made me so school spirited and passionate this past year, why don’t I just have them tell you about it themselves? Their wisdom and insights are better than anything I’ll ever be able to type here.

So without further ado, here’s my inspiring peers insights to what their last year has been like and what they’ve learned:

Anna Smedsrud

“As someone who moved to New York specifically for this program, I had a lot of apprehension around making friends. I assumed that, since many in the program had lived in New York for years and had their own established lives and groups, they wouldn’t have the time or energy to forge a friendship with someone new like me. My apprehensions were proven wrong day one, and continue to be proven wrong. The individuals in this program have shown me openness, vulnerability, and a willingness to connect that I had never experienced before. My classmates’ vulnerability and openness existed both outside and in the classroom, as many spoke up in our class discussions to share profound opinions that I possessed, too, but had never been brave enough to voice. I am walking away from Stern with a newfound confidence in myself and who I want to be, fueled by the friendships and connections I made this year. My classmates are the brightest, kindest people I know and I am so proud to be a part of their communities.”

Ali Oshinsky

“I wish the ones who believe you can’t teach an old dog new tricks could have followed me to school this year. Because, although I wouldn’t say my FLUX peers and I are old, I do know that every one of us learned. Before starting at Stern, I assumed that a specialized  program would mean people in my classes would likely be into the same stuff I am. A benefit of the specialization that I didn’t anticipate is that because many of us are making career pivots, my cohort has approached classwork with a self-imposed rigor, genuineness, and willingness to fail. I’ve noticed that it takes a specific type of person to put their social life on hold and adopt a beginner’s mindset in the classroom. This year was hard! However, our small class was able to pool our resources and create the most incredible safety net. At every point this year I felt supported by my classmates. I feel truly that their success will be mine, too. Aside from accounting, econ, finance, and modeling, what I learned this year is that I am so much more capable of growth than I thought I was. I am so lucky to have gotten to witness the same transformations in my friends, too.”

Amy Lore

“Do not underestimate the power of love in your cohort. You will be spending every school day, weekends, and even holidays with the group of people in this room. You will probably see them more than you see your family or significant others in the next year. You will laugh, cry, scream, and travel together. You will celebrate highs, lows, and milestones by each other’s side and you will lean on each other in your academic, professional, and personal lives… more than you know. As you pursue this advanced degree and inevitably stress about job placement, do not forget about the value of friendship and the 20 other people who are sharing this journey with you.”

Emily Kappes

“As I look back on my year with my cohort, I cannot fully articulate the gratitude I feel towards the twenty-three people that changed how I thought: about retail, but also about myself. It’s these twenty-three people that I grew with, learned from, and developed lifelong friendships; like a sponge, I absorbed a little bit of each of them – their interests, opinions, strengths – over the past twelve months.

The reality is you will never have the opportunity to be surrounded by a group of people who care about the future of retailing – be it fashion, luxury, apparel, or beauty – like those in your cohort. They will help you learn and grow and think in a way no other place or program will ever be able to offer. For that, I am forever grateful to this program, and to each and every person in my cohort.”

Alexandra Friedman

“I’m walking away from this year with an important takeaway: the more diverse the room, the better off you are. I have loved learning about our different cultures, different industries, and different viewpoints. We all have such varied and unique perspectives, and it’s made my experience richer and more valuable.”

Katelyn Vu

“Since our cohort is small with diverse backgrounds and experiences, I learned a lot from each and every single person. I love how invested we are in each other’s success and have always tried our best to help wherever we can. I wouldn’t have done it any other way”

Cecilia Marmolejos

 “I think my learning for the year is not to underestimate how much you can learn from your peers. I think over the course of the year we’ve had some incredible exposure to different professionals within the industry. We’ve had so many different people come in and explain to us what their job functions look like and what their industries look like. They would talk to us about different market trends and give us guidance on things we should be working on personally to try and make ourselves better professionals. But in addition to that, I feel like it’s been really incredible to see just how much our cohort has become sort of like an ecosystem of shared learning. 

We’re all constantly trying to help each other. Throughout our recruiting processes and throughout just different hurdles we’ve all needed to overcome at some point, we saw each time our community came together and really tried to help each one of us and push things forward. We worked to make sure everyone’s individual goals and aspirations were achieved and honestly that’s not something that I really thought was going to come out of school. I was kind of expecting to go and pay for the education and receive lectures from different professionals that the school is providing us, but it’s been a really incredible experience to truly learn from each and everyone of our friends in our cohort.”

Cindy Wang

“Stern has a diverse range of students from different backgrounds and this advantage helped me learn from students around me with real life experiences from different industries, which broadened my horizon.”

Laura Laufer

 “If you have an open mind, you will learn just as much (if not more) from your cohort as you will from your professors. Your peers have so much to offer. We all came from different backgrounds, industries, and functions, but we all have had the same patience and compassion for each other, and have lifted each other up since day 1. Given the intensity of this program, your cohort truly becomes your family and support system. Never underestimate the love and friendship that can come out of enduring high-pressure situations together. Lean into the tough times because they develop the strongest friendships — friendships that will develop into future networks.”

Rose Soiffer-Kosins

“The FLUX MBA is a time to go out of your comfort zone and focus on things that scare you and push yourself to do things that you would usually avoid. Stern is actually a really safe place for you to take those risks because everyone is so supportive. It might not seem like it on the outside, but I learned that many others shared the same fears that I had—like public speaking, for example. I was able to develop myself alongside a tight-knit, supportive group of individuals which allowed me to focus on my weaknesses and turn them into strengths.”

Timothy Jaw

“Man what a year this has been? I can’t believe everything that has passed by. If I could pass along one takeaway, I would say it’s to be more open to spontaneity. Life is unexpected and there will always be something in your day that will make you stressed or anxious (especially in business school), but there will also be random moments (for me usually unplanned) that will bring you happiness and joy. Those unplanned moments are the ones that will maybe give you clarity and help push you out of your comfort zone. By being flexible and open to new people and experiences, you’ll have the opportunity to exchange information and it will eventually define who you are. You never know who you’ll meet or what conversations you’ll have, and that’s the beauty of it. It’s okay to take a break, enjoy the weather, grab a drink with classmates, or go shopping. You are in school and the structure will always be there if you need it. In fact, many times the structure can help you find new ways to connect. Take this time while you are in school to lean into those moments more and see how you might be inspired.”

Joey Rudee

“From the moment I received my acceptance letter to NYU Stern’s Fashion and Luxury MBA program, I knew that this would be a transformative experience. But as I walked into orientation on my first day, I couldn’t help but feel a twinge of apprehension. Would the reality live up to my expectations?

Now, nearly a year later, I can confidently say that NYU Stern has exceeded all of my expectations. Not once did I look back. Not once did I question whether this was the right program for me. And not once did I question whether this program was worth my time and financial commitment. What made my time at NYU Stern so memorable were the people I met. My classmates were some of the most intelligent and inspiring individuals I’ve ever had the pleasure of knowing. They challenged me, supported me, and encouraged me to be the best version of myself. And my professors at Stern were unmatched in their expertise and commitment to their craft.

I know that I am leaving a better person. I am more confident in my abilities, more knowledgeable about my industry, and more committed to making a positive impact. As I prepare to graduate from NYU Stern, I’ll be proud to say I left Stern, and Stern left me, better than I found it.”

This is Flux MBA Class of 2023 officially signing off. 

We’ve absolutely loved getting to share our experiences and insights with you all and we sincerely welcome the Flux Class of 2024!! 

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A Day in the Life of an F&L MBA Student

*NYU Stern’s Fashion & Luxury MBA program was renamed to the Luxury & Retail MBA program.*

Katelyn Vu is a current Fashion & Luxury MBA student, specializing in Luxury Marketing and Brand Management. Prior to Stern, she worked at Neo Media World (WPP) as a Marketing Manager. Katelyn has 5+ years of experience in digital marketing and strategy, partnering with EssilorLuxottica, Amazon, Sony and a variety of tech companies. At Stern, she is involved in the Luxury & Retail Club. Outside of work and school, Katelyn enjoys traveling around the world and trying different cuisines.

As an NYU Stern MBA student, my days are filled with classes, group meetings, networking events and social engagements. Thus, time management skills are critical and Google Calendar is my friend. No days are the same, but here is a snapshot of a typical day in my life as a “FLUX” (Fashion & Luxury) MBA student.

With multiple alarms starting at 7AM, my day usually begins around then. I often listen to news podcasts like Up First by NPR  as I prepare for school. Around 8:20 AM, I head down to the subway. Since I live near World Trade Center, my commute to school is only 20 minutes by train and it’s a great time to check my emails and skim through news articles from the Business of Fashion and Vogue Business sites. Once I get to school, I stop by Matto Espresso in the Stern Sosnoff Lounge for an iced latte and some baked goods to get myself ready for a full day of activities.

At 9AM, it’s time for class. Today, in Pricing class, we learn about regression analysis and profit maximization strategy. After the morning class, I swing by the Nyman Family Reading Room – aka the quiet grad lounge – on the 4th floor to work on my homework and review the cases for my next class.

For lunch, I usually pick up something nearby to munch on while continuing to work on my projects and papers. However, I have scheduled a coffee chat with a Stern alum today so I head to Hudson Yards for the meeting. 

After lunch, I come back to campus and swing by the Office of Career Development to prep myself for the recruiting season. The Careers team helps with job search strategy as well as resume and cover letter review, and mock interviews. 

At 3 PM, it’s time for another class. The afternoon session is Brand Strategy with Professor Gormley. We discuss the brand identity of legacy brands such as Chase and National Geographic. We, then, break into groups to work on our projects.

At NYU Stern, we get a lot of opportunities to meet with industry leaders as it is located in the center of NYC. Student organizations often invite company founders and industry experts to speak about their experiences and perspectives on different topics. These events are a great way to build connections. I usually say hello to the speakers and introduce myself at the end of each event. Today, we get to hear from Liah Yoo, founder of Krave Beauty. It’s so inspiring to hear about her journey in creating and growing her business, and how she has authentically competed in the beauty industry.

At 5:50 PM, I run to my pilates class in Soho. It is very important for me to try to stay healthy amidst my busy schedule!

By 7:30PM, it’s time to relax and socialize. I head to MacDougal Street right near campus to meet my friends for a drink and dinner. This is my chance to get to know my classmates and continue to build relationships that will last beyond graduation.

My day ends around 10 PM as I head home to prepare for the next day. 

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Access to New York

After graduating from NYU for undergrad, Amy Lore began her career in fashion editorial working at Seventeen, Marie Claire, and ELLE Magazines before becoming the Fashion Editor at Glamour for five years. She then transitioned to lead brand partnerships across retail, DTC, and CPG companies for four years before joining the NYU Stern Fashion & Luxury Class of 2023, where she is Co-Class President and member of the Stern Women in Business and Luxury & Retail clubs. 2022 marks Amy’s tenth year living in New York City! 

As someone who attended NYU for both undergrad and grad school, I will be the first to wax poetic about the incredible access to New York that attending NYU provides. There is no doubt that New York is a hub for almost all industries – but for those interested in fashion, there is truly no better place to be! 

When I was in undergrad, I was able to supplement my studies by gaining invaluable experience interning during my junior and senior years; on days I had class in the morning, I would hop on the R train from 8th Street, hop off on 57th Street, and begin my internship at Hearst in the afternoons. The internships I had and the connections I made while I was an undergrad led to a full-time offer at my dream job just two weeks after graduation. 

Now that I am in grad school for my MBA, the ability to expand my network in-person by attending industry events, meeting for a coffee chat in between classes, and visiting the offices and showrooms of the world’s most esteemed fashion companies has been critical to my experience. Nowadays, we are lucky to have Zoom, but nothing beats being able to shake someone’s hand and create a personal connection. Because of the advantages I gained from living and studying in New York for my undergrad, I only applied to NYU’s Fashion & Luxury MBA program, knowing that for my specific goals, being in New York would be crucial. 

Professional development is just one of the privileges of being in New York – the incredible like-minded and ambitious people I have met outside of my industry constantly inspire me. The energy from being among the best and brightest individuals in the world is unmatched and, I am constantly learning new things and being exposed to new ideas. 

Lastly, there is no argument needed for the culture, social life, and convenience that being in New York brings. I mean, I watched Hamilton on Broadway last week for the third time (yes, I am a Hamilfan). From the unbelievable access to the arts, the world’s best shopping, the nightlife, to Thai food delivery to your couch, New York has so much to offer. 

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Community in the Fashion & Luxury MBA

*NYU Stern’s Fashion & Luxury MBA program was renamed to the Luxury & Retail MBA program.*

Jennifer Rice comes to NYU Stern with over six years of experience as a Design Director in sustainability and performance brands. After working as a designer for shoes and ready-to-wear at Zero + Maria Cornejo, she went on to start up her own consulting company in 2021, aligning new and established brands with partners across the east coast for brand development and production services. Jennifer is currently recruiting for Management Consulting roles and is an active member of SWIB, SISA, MCA, and Gridiron. Aside from work and school, Jennifer enjoys training for half marathons and watching Love Island.

As I climbed the famous Stern stairs on my first day of orientation, my hands were perspiring, and my mind was going a mile a minute. Filled with “what ifs,” I realized I was terrified of this new unknown I was entering. Though I prepared to get into Stern, with all the resume edits, recommendation letters, and GMAT studying, I never “prepared” for the moment I would begin my business school experience. I continued to panic inside my mind, until Joey, who would become a close friend of mine, walked right up to me on day 1 and couldn’t have been kinder and more relatable. I could feel my shakes subside as we discussed our previous careers and airline preferences. I was making my first B-school friend!

This experience I just described continued 22 more times that day and the next during orientation. It gave me comfort to realize we were, as High School Musical states “all in this together.” I can confidently say I was blown away by, and comfortable with this cohort by the time our LAUNCH orientation was completed. 

What was even more incredible was the bond we all created during the next few months of our first semester. From birthdays at TAO, to summer potluck rooftop dinners, and late-night zoom study sessions, your cohort becomes, as we’ve called it, FLUX Fam. Not understanding Statistics? You’ll have an entire army behind you ready to teach you covariance until you could lecture on it. Nervous about public speaking? You’ll receive podcasts to help boost your confidence and individuals ready to practice with you. Beyond the academic help, your fellow students will support you through life changes as well. Whether it’s a breakup, an engagement, or COVID finally knocking at your door, this group will be there with care packages and hugs (virtually, of course, if it’s COVID!). 

If you’re reading this blog post, you’re most likely familiar with all the top B-schools marketing their students’ emotional intelligence acuity. During my application process, I took it with a grain of salt. But it’s true – I never experienced this level of support and high emotional intelligence in a community prior to Stern. Being a business school student and a child who set booby traps to discover Santa Claus wasn’t real at 5 years old, I had to investigate why EQ was more than a marketing tactic at Stern. From getting to know all my fellow students in the program, we noticed we had a lot of niche aspects in common. 

  1. Empathy: we all have an exorbitantly high level of empathy for others, the majority reported this was due to life experiences. You’ll learn from your fellow students how they overcame tribulations in their life through the many conversations and late night studying during your time at Stern. 
  2. Investigative/Thinkers: When I say I learn more from my fellow students than the professors themselves, this is not to undermine the incredible education and facetime you receive with the world’s leaders who teach us. The students, though, will ask the questions you never knew to ask or even think! Your perspective on topics and concepts will quite literally expand during your time here. Pretty soon, you’ll also begin to emulate this.
  3. Diverse: In every sense of the word. Different backgrounds, upbringings, tribulations, and successes have filled this 23 student cohort. Every conversation results in a new immeasurable point of view. This aspect alone has sprouted a learning environment far beyond the classroom. . One genius professor at Stern, Dr. Jared Watson, introduced us to the Kruger-Dunning Effect: a cognitive bias in which people wrongly overestimate their knowledge or ability in a specific area. Aka, the more you know, the less your ego is on the matter. This holds true for our group, we all learn from each other, ego removed. It has resulted in incredible conversations and bonding experiences.
  4. Wise: I struggled on how to phrase this one, as I don’t mean wise as in the old man in a rocking chair sharing advice. I mean – wise in the sense that these individuals understand they have so much to learn from others, and they want to share their experiences with you to help you grow..

The community in the Fashion & Luxury MBA program has given me a network of brilliant people, future leaders, and forever friends. 

Good luck and I look forward to meeting you on Campus!

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Moving to NYC: Maximizing Space in a Small Apartment

When I decided to move from my spacious condo in Chicago to my charming West Village studio in NYC, I knew I needed to downsize my belongings. Determined for my new space to still feel like home, I set out to make it a mini-version of my Chicago condo. Here’s how I did it:

Measure twice, move once. Even before I secured my NYC apartment, I had a general idea of what would fit into a studio. With that knowledge, I made an initial cut of what I needed to sell or give away. Next, I measured the furniture in my apartment that was coming with me. As I looked at apartments (virtually due to COVID restrictions), I requested floorplans and wall measurements. With these sets of measurements, I plotted my furniture on the floorplans to confirm that it would all fit.

Get creative with furniture and storage. There are many small space storage tips out there, but these are a few of my favorite learnings:

Consider a platform bed frame to save space. The area designated as the bed nook is small. To accommodate this, I kept my queen-sized mattress but bought a wood platform bed frame. The bed frame does not take up any unnecessary space, and to make up for not having a headboard, I hung a large canvas of art above my bed.

Maximize a small kitchen with creative storage. My apartment’s kitchen takes up one of the walls in the main living space. I did not want my kitchen to be visible at all times, so I hung curtains with a suspension rod to block off the kitchen area. Since my kitchen is small, it also does not have any drawers, a pantry, or ample storage for pots and pans. To remedy this, I bought a console table with drawers to store eating and cooking utensils, hung pantry shelves on the inside of the coat closet, and stored pots and pans in the same closet on some wire shelves.

Make use of that decorative fireplace. Decorative fireplaces are a common feature in many pre-war apartments. I love the charm it adds to my space, but it also takes up a lot of valuable real estate. Since I did not have room for bookshelves, I realized this was the perfect place to stack my books. Not only does it look chic, but it uses space that otherwise would have sat empty.

Don’t worry about closet space for your clothes and shoes. As someone enrolled in the Fashion & Luxury MBA cohort, this might surprise you. Let me set the record straight: I have a lot of clothes and shoes. But, I realized looking for apartments with ample closet space was a fool’s errand. Instead of finding the perfect closet, I transformed part of my entryway into a closet. I installed clothing rods and shelves and curtained the area off with a tension rod (again). This provides me with even more closet space than most of the apartments I looked at.

While my apartment is still a work in progress, moving into an NYC studio was not as difficult or restrictive as I thought it would be. It does require upfront planning and a little imagination, but do not let that intimidate you. I love my little “chateau” in the middle of West Village, and it unquestionably feels like home.

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A Bite of the Big Apple – NYC Immersion

Moving from Shanghai to New York is one of the biggest decisions in my life, and the best one I have ever made. In New York, it’s easy to fill your schedule with iconic experiences and anything that says “awesome” to you. The NYC Immersion course we took in this past summer semester – an experiential leaning course with the formats of company visits, industry panels and skill-based workshops – is a perfect demonstration of the resources the city has to offer in fashion and luxury spaces. 

Now I’ll guide you on how we took a bite out of the Big Apple through exploring some of the company visits and guest speeches we had in the summer.

  • BVLGARI

We had a session discussing BVlGARI’s brand strategy in its flagship store on 5th Avenue. The clientele experts showed us the most stunning pieces of the BVLGARI jewelries and watches, presenting the branding strategy and client experience the company is delivering. Professor Serdari visited the store with us and explained the theory of luxury marketing using the real examples we saw in the store. 

 

  • SALVATORE FERRAGAMO

We visited Ferragamo’s flagship store and the US headquarter on 5th Avenue. Donald Kohler, CEO of Americas, gave us a presentation about the brand strategy and initiatives in the digital landscape.

 

  • GUCCI

Andrea Pini, CFO of Gucci North America, came to our last accounting class to share with us how to use the accounting knowledge we learned this semester to collect insights and make decisions in real-world business situations.

 

  • SoulCycle

Julie Lieberman, Senior Director of Merchandising at SoulCycle, came to Stern to talk about SoulCycle’s apparel collection and its retail initiative.

 

  • MM.LaFleur

We were invited to MM.LaFleur’s showroom in NYC. Narie Foster, Co-Founder of MM.LaFleur, shared with us how they started the company, scaled the business and manage the young team.

 

 

  • Warby Parker

We visited Warby Parker’s fancy office in Soho, had a panel discussion with the leaders in different functions focusing on retail experience and omni-channel.

 

The balance of taking a deep dive into both established brands and startups gave me a holistic view of the transformation this industry is undergoing. I love the fact that I can explore new ideas and meet interesting people everyday in New York. It has been a “the world is your oyster” kind of experience.

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Transitioning to NYC and Stern from Chicago

When I found out in late March that I was accepted to Stern’s 1 year Fashion and Luxury MBA program, I was absolutely ecstatic. And then it sunk in that I had about one month to move myself (and my boyfriend) from Chicago to New York City, find an apartment, and get settled in before classes started.

The first step in my transition was attending Stern’s MBA Preview Weekend in early April, and I cannot recommend that experience highly enough to all prospective or committed students. It was a wonderful way to meet a majority of my classmates ahead of the first day of school, and I was also able to make connections with students in both the 1 year Tech MBA and 2 year MBA programs. Though it was an intense two days of activities, I can’t stress how nice it was arriving to Stern on the first day of school in May and recognizing friendly faces that I met during Preview Weekend. Secondly, Stern’s Women in Business club (SWiB) hosts their annual conference on the Friday of Preview Weekend, so it was a great opportunity to be part of a club’s signature event and see some really fantastic speakers at the same time.

The third advantage to attending Preview Weekend was being able to apartment hunt without having to buy a second plane ticket for a separate trip. I would definitely recommend using one (or a couple) of the different apartment-search apps available and the resources Stern provides online and doing some research before arriving in New York to set up appointments. Another tip a resident New Yorker gave me was, “Come prepared with all of your application documents and a check book in hand.” Everyone says the New York apartment market moves quickly, and it is certainly true. Good apartments are in high demand, especially in the more attractive neighborhoods, so if you find one that works for you—apply on the spot! It was incredibly helpful to have scanned copies of important documents like my passport and driver’s license ready to hand over to the real estate agent. Also, if your apartment requires a guarantor because you’ll be a full-time student, it’s helpful to give that person a head’s up beforehand  and to have their documents ready to go as well.

After securing an apartment, the next step was preparing to move from Chicago. Though I’m no moving expert, the biggest advice I can give is to not pack more than can fit in your apartment. There is a good chance that wherever you’re moving from, your current apartment is bigger than your future NYC apartment will be — and you don’t want to end up paying to move items you’ll just need to get rid of once you arrive, so enjoy the purge!

Lastly, once I was getting settled in, it was time to start exploring the city. Sign up for all of the free newsletters that detail events happening across the city, and you’ll soon find that there is something happening every day and there is no shortage of unique events to attend. Use these events as excuses to go out with your classmates, to find people with common interests, and to go to events you wouldn’t otherwise attend. It’s a great way to do a lot of cool stuff and bond with your classmates at the same time.

Looking back, I can’t believe that just a few months ago I was furiously searching for an apartment in a completely new city because now it feels like I’ve been here for years. The summer itself went by so quickly, and I believe it’s because I was maximizing every minute by taking advantage of all that New York City has to offer. I certainly enjoyed filling up every day/night with something meaningful, even if that is a quiet run by myself, and I encourage everyone to do the same.