Favorite Cohort Memories

Author: Joan Daly is a recent graduate of the Luxury & Retail MBA Student and Graduate Ambassador for the program. On campus, she was an involved member of Stern Women in Business, the Luxury & Retail Club, and the Graduate Marketing Association. Joan specialized in global business and luxury marketing during her one year program, and will be moving into a strategic brand marketing role upon graduation.

Joan Daly Headshot

Reflecting on my time as a Luxury & Retail MBA student, I can’t believe just how fast one year flew by! In just 12 months, my cohort did SO much, both inside and outside of the classroom. I had the chance to reflect with some of my classmates on our favorite memories from this past year. It was hard to narrow down just a few, since we had so much fun, but the moments below really capture the time that we spent together and how we’ll continue to be not just a supportive network for each other, but friends as well.

Caroline C.

“Two of my favorite memories are Fall Ball—getting all dressed up and seeing everyone’s incredible black tie style made for such a fun and memorable night—and our hike to Cold Spring, New York. It was the perfect fall day, and we spent the whole day outside the city, laughing, exploring, and celebrating with a post-hike drink. But honestly, what I loved most were all the little moments in between. As a cohort in the one-year Program, we’ve spent so much time together in class, on experiential projects, and during trips—and I truly cherished every opportunity to connect, catch up, and share those in-between moments with the whole cohort.”

Group Photo of Stern students hikingGroup Photo of Stern students at Fall Ball

Alex P.

“One of my favorite memories from the past year was our trip to Florence as a cohort. Over the summer, we were all basically glued together getting through core classes, but come fall, everyone went their separate ways with electives, clubs, and recruiting. So it was really special to come back together in January and just enjoy each other’s company again. Running into people on the street, grabbing dinners, swapping tips on the best shops; it was such a fun, energizing trip right before we dove into recruiting and our final semester.”

Group shot of Stern students in Florence, ItalyGroup shot of three Stern students in Florence, Italy

Julia K.

“My favorite memory from this past year was the end-of-summer trip our cohort organized to the Hamptons. It was so fun to celebrate finishing the whirlwind of the summer semester by taking a weekend getaway to picturesque East Hampton, where we spent the weekend exploring all the local shops and restaurants, hitting up karaoke night, laying out on the beach, and sampling coffee at just about every spot in all of the neighboring towns. It was the perfect way to cap off an incredible summer with new best friends!”

Group photo of Stern students on a boat in East HamptonGroup Photo of Stern student at Karaoke Night in East Hampton

Matt S.

“One of my favorite memories was bringing our entire cohort together for a drag brunch during Pride month! I loved getting to bond with my classmates while being able to celebrate something that means so much to me and my community. We were able to get dressed up, let loose, and create memories that I’ll hold with me forever.”

Group photo of Stern students at Drag brunchPhoto of Stern student with two Drag queens

Joan D.

“It’s hard to choose just one memory! On the academic side, our entire cohort had the opportunity to consult on a project for LVMH in our spring semester, as part of our Luxury Solutions experiential learning course. It was incredible to work with such a prestigious client, and knowing that the work we were doing was actually going to be utilized and implemented by the team was the cherry on top. It was an awesome way to cap off our last semester at NYU Stern!”

Group photo of Stern student presenting for LVMHLVMH office

As we head into the summer and go our separate ways into new jobs and ventures, I feel an immense sense of gratitude for the people that have shaped my last year. From the Luxury & Retail cohort to the professors and educators at Stern, and the faculty and staff who supported us through Experiential Learning and Careers, we have been transformed. I’m excited to see where life takes us all! And we’ll always remember, once a Sternie, always a Sternie!

My experience with SSP: Paris in Fall 2024

Author: Joan Daly is a current Luxury & Retail MBA Student and Graduate Ambassador for the program. On campus, she is an involved member of Stern Women in Business, the Luxury & Retail Club, and the Graduate Marketing Association. Joan specialized in global business and luxury marketing during her one year program, and will be moving into a strategic brand marketing role upon graduation this spring.

Joan Daly Headshot

In the fall semester, I had the opportunity to travel to Paris, France as part of the Stern Solutions Project (SSP) I was enrolled in! Myself and eight other NYU Stern students kicked off a semester-long project in collaboration with graduate business students from Institut Français de la Mode, a fashion school in Paris. Together, we formed cross-cultural teams and aimed to address our client’s questions and problems over the course of the semester. Our client, MANE, a fragrance manufacturer that produces scents and flavors for companies around the world, tasked us with helping them identify the cultural shifts that may lead to emerging trends in the fragrance industry as well as broader generational changes in tastes and consumption that could help them maintain their competitive edge as a leading company in the industry. This project was a favorite of mine for many reasons – the client, the subject matter, and of course, Paris! – but mostly due to the collaboration needed for us to complete the task with students from different cultural and academic backgrounds. I walked away with so much insight into how I can prepare myself to work more intentionally and effectively in future projects heading into a globally connected and conscious world.

View from the rooftop at Galleries Lafayette
View from the rooftop at Galleries Lafayette

Navigating Cross-Cultural Collaboration with Team Norms

In most, if not all, NYU Stern experiential learning courses, you are expected and required to set your team norms and expectations at the beginning of the project. Of course, this is typically done between Stern students, who have an understanding of the code of conduct and general group project expectations. However, while working with students from different backgrounds and educational systems, it was clear that everyone was bringing different norms to the table and valued different things. We took a long time to define our team’s norms and made sure every voice was heard. This effort resulted in our team having strong communication habits and made us more efficient in our work in the long run.

Insights from the Intersection of Business and Creativity

Although both groups of students in the project came from business school backgrounds, we still had slightly different approaches to problem solving and solution ideation. The students from Institut Français de la Mode brought a creative-thinking framework to our project, while NYU Stern students had strategy-fueled frameworks and structures for solving the problem at hand. Our complementary skill sets blended together to form a well-rounded, academic yet strategic approach to solving MANE’s problem, which was one of many positive outcomes of working on this project on a global scale.

Display of the Guerlain line of fragrances at their Champs Elysees flagship
Magical display of the Guerlain line of fragrances at their Champs Elysees flagship (smelled like heaven!)

Personal Growth Through International Teamwork

Participating in this SSP allowed me to step outside of my cultural and academic comfort zone, greatly influencing both my personal and professional growth. While working with different cultures and backgrounds can sometimes be challenging on a communications front, it is incredibly rewarding to learn from others and challenge your own ideas and perceptions of a topic from a new global perspective. What surprised me most during this experience was the ways I stepped up to demonstrate leadership and understanding within my team, particularly when working with students from Institut Français de la Mode. Collaborating with them to navigate challenges not only helped our team deliver our best work but also allowed me to recognize my own leadership potential.

This project at NYU Stern has been pivotal for me in shaping my perspective on global collaboration and teamwork. I see working with different cultures as such a value add for any team looking to broaden their perspectives and dig deeper into solving problems. This project solidified my goal of working for a global reaching company in my next role, collaborating on brand marketing plans across different cultures.

A picnic under the Eiffel Tower with three Stern students
It isn’t a complete trip to Paris without a picnic under the Eiffel Tower!